policy

iofuse Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from https://www.iofuse.co.za (the “Site”).

Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including your web browser, IP address, time zone, and cookies installed on your device. As you browse the Site, we also collect information about the web pages or products you view, the websites or search terms that referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

Device Information is collected using technologies such as:

• Cookies – small data files placed on your device, often including an anonymous unique identifier. To learn more or disable cookies, visit http://www.allaboutcookies.org.

• Log files – track actions on the Site and collect data such as IP address, browser type, Internet service provider, referring/exit pages, and timestamps.

• Web beacons, tags, and pixels – electronic files that record how you browse the Site.

When you make a purchase or attempt to make a purchase through the Site, we collect information such as your name, billing and shipping addresses, payment information (including credit card numbers), email address, and phone number. We refer to this as “Order Information.”

In this Privacy Policy, Personal Information refers collectively to Device Information and Order Information.

How We Use Your Personal Information

We use Order Information to:

• Process and fulfill orders (including payment processing, shipping, and sending invoices or order confirmations)

• Communicate with you

• Screen orders for potential fraud or risk

• Provide marketing or product information, where aligned with your preferences

We use Device Information to:

• Help detect and prevent fraud (e.g., via IP address monitoring)

• Improve and optimize our Site, including generating analytics on customer interactions and evaluating marketing campaigns

Sharing Your Personal Information

We may share your Personal Information with third parties to help operate the Site and provide services, including:

• Shopify, which powers our online store: https://www.shopify.com/legal/privacy

• Google Analytics, which helps us understand Site usage: https://www.google.com/intl/en/policies/privacy (opt-out here: https://tools.google.com/dlpage/gaoptout)

We may also disclose Personal Information to comply with legal obligations, respond to lawful requests (such as subpoenas), or protect our rights.

Behavioural Advertising

We may use your Personal Information to provide targeted advertising or marketing communications. To learn more, visit the Network Advertising Initiative: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising on the following platforms:

• Facebook – https://www.facebook.com/settings/?tab=ads

• Google – https://www.google.com/settings/ads/anonymous

• Bing – https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Alternatively, opt out via the Digital Advertising Alliance portal: http://optout.aboutads.info/

Do Not Track

We do not alter our data collection practices when a Do Not Track signal is received from your browser.

Your Rights

If you are a European resident, you have the right to access, correct, update, or request deletion of your personal information. To exercise these rights, contact us using the information below. Personal information may be transferred outside Europe, including to Canada and the United States, for the purposes described in this policy.

Data Retention

Order Information is retained for our records unless you request deletion.

Minors

The Site is not intended for individuals under the age of 18.

Changes

We may update this Privacy Policy periodically to reflect changes to our practices or for operational, legal, or regulatory reasons.

Contact Us

For more information about our privacy practices, questions, or complaints, please contact us:

• Email: jalo@iofuse.co.za

• Mail: iofuse (Pty) Ltd, wekker street, moreletapark